Mirasa

Inspired by everyday life, Mirasa makes comfortable, affordable, and unisex clothing for kids. In Hindi, “mirasa” means “heritage.” Taking a cue from the heritage of our founder, Aashumi Shah, Mirasa is dedicated to the highest quality of fair, sustainable, and socially conscious practices while giving back to girls’ education in India. Designing bold and unisex is a big part of my creative process because a child's world is unique and limitless. Raised in Mumbai, India I arrived in NYC in 2002 to continue my textile design education at the Fashion Institute of Technology (FIT). I graduated with a Summa Cum Laude in Textile Design and had the best two years of my life. Inspired by my little niece, I designed a simple set of colourful whimsical toys for her first birthday while working in New York City as a textile designer in the competitive home fashions industry. Two years later I married a public defender, moved to Washington DC and in 2010 Mirasa was born.